When Journalism and Statistics Collide: Time to Stock Up with the Royal Statistical Society’s ‘Statistics for Journalists’ Training Course.

In a digital age where social media provides everyone with their own potential megaphone to buttress their cherished pet theories with ‘alternative facts’, one strategy remains open to help journalists sift truth from falsehood – namely, the intelligent use of official statistics and peer reviewed research to prevent the ever propagation of  ‘fake news’. Whether communicating about polls, surveys, scientific research, risks to the…

Which Course Will I Choose? Evaluating a QQI Springboard Initiative in Digital Marketing and Media Management at DkIT

With the advent of digital market economies and the perpetual marketing requirement for new business to embrace eCommerce business models, it is little surprise that upskilling in digital marketing is now essential for all marketing professionals. What then constitutes a good solid professional grounding in digital marketing and new media management? According to the likes of the…

HubSpot Academy Exam in Inbound Marketing Passed at Last!

To my delight I have just passed my HubSpot Academy Inbound Marketing Training in the US, and with gusto achieving 85% at 12.30am! After humming and hawing about the merits of taking the course, signing up twice before, but never getting around to sitting the exam, I finally sat down between semesters, concentrated on the material, and took the test. Guess what?…